As President Trump continues to degrade our democracy and diminish the liberty of the press, Twitter’s CFO/COO Anthony Noto sees a advertising and marketing alternative.
Trump issued a thinly veiled menace this morning on Twitter, saying that perhaps he ought to cancel the century-old custom of every day White Home press briefings, providing as a substitute to situation written responses for the sake of accuracy.
In fact, there are numerous (truly numerous, cough Sarah Huckabee Sanders cough) explanation why the White Home press briefing is important to the protection of the President and his potential to speak with the general public. To call only a few, stay press briefings permit the media to push again on false statements, ask questions, get clarifications, and permit the general public to look at these exchanges stay.
However with Trump, particularly, the elimination of the every day press briefing is much more harmful. Trump, armed together with his two Twitter accounts, has already used social media greater than another President, and his Twitter feed appears to purposefully undermine and circumvent the media.
The menace to cancel White Home press briefings in trade for written, ready responses is laughable. Aside from the truth that it makes me need to cry.
You may’t blame the man for asking. Twitter is simply beginning to get its groove back, and from a enterprise perspective, a Twitter-ized WH press briefing can be an enormous win for the corporate. But it surely definitely appears to be like like opportunism (or worse, ignorance) on the a part of Noto and Twitter to ship this tweet.
Chris Sacca tweeted a response to Noto:
When it comes to the well-being of america of America, which depends on a free press and a few degree of transparency between the WH and the media, a Twitter-based WH press briefing is definitely reasonably harmful.
Simply as the federal government itself operates with a degree of checks and balances, the media provides one other set of checks and balances for the White Home’s relationship with the general public. The press briefing, whereas flawed, is a important piece of that. Shifting the interplay to Twitter would flip the press into simply one other account clamoring for the President’s consideration. Which is precisely what he needs.
So, yeah… have a terrific Friday!
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