Zynga Spends $42.5 Million Shopping for four Solitaire Video games


Who knew single-player card sport so extensively obtainable might be value hundreds of thousands of .


Harpan Spider Solitaire Zynga Acquisition

Unbiased sport builders can take some encouragement from the information that, no matter how well-known or easy a sport concept is, it may be value hundreds of thousands of . Zynga proved that not too long ago by deciding to spend $42.5 million buying a cell sport developer whose sport library consists of 4 variations on the Solitaire card sport obtainable on Android and iOS.

You’d suppose the developer, Harpan LLC, could be a family identify to command such a excessive value. However the reverse is true. The corporate’s web site is offline, and its presence on social media is “missing” if we’re being form. The final Harpan tweet was despatched in March 2014, the final Facebook post is from February 2015, and there is one video current on Harpan’s YouTube web page (which you’ll be able to watch under).

The 4 cell video games Harpan launched are:

There is definitely a theme, and it is clearly one Zynga appreciated. In line with Seeking Alpha, at the very least one in all these video games options within the High 50 and High 100 obtain lists for Google and Apple’s shops, which exhibits they do have enchantment to a piece of the game-playing lots.

Spending $42.5 million to accumulate them outright could appear unusual, however it’s important to take a look at this from Zynga’s perspective. That is a comparatively small amount of money for an organization producing slightly below $200 million a 12 months from in-game promoting and in addition has over $800 million in money. Zynga should see potential right here to enhance the 4 video games and get their hundreds of thousands again a number of instances over. In the event that they did not, then the deal would by no means have occurred.

As for Harpan, it is only one man by the identify of Tim Oswald who can now take his time deciding what to do subsequent in life.

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